4 Strategies to Turn Your Mistakes, Failures, and Negatives into Effective Marketing Messages

What if everyone finds out you’re not perfect? What if your customers learn about everything that’s  wrong  with you and your business? Your...

6 Different Pricing Strategies: Which Is Right for Your Business?

It’s no secret that small businesses play a vital role in the US economy. However, most non-employer small businesses average just $44,000 a...

The 3 Different Types of Strategies in Business

In his landmark 1980 book  Competitive Strategy , Harvard professor Michael E. Porter laid out three different types of strategies in busine...

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